The Quest for Pure Necessity Continues.


Kris Holm, founder/owner of Kris Holm Unicycles and author of The Essential Guide to Mountain and Trials Unicycling was featured in an Innate blog post in May 2012. In this post, he explored his outlook on design in a Q&A session. He impressed us with his opinion that the best design ideas come from a deep understanding of their pure necessity for the end user. 

It seemed only fitting to check in again with Kris as he rolls out his new line of Fusion Saddles, the culmination of years of design obsession for the tribe of mountain and trials unicyclists.

Continue reading

Strange Bike Love


Or: How I Learned to Stop Worrying (at 25) and Love my Bike.

Michelle Baynton

Innate Marketing Coordinator Michelle Baynton, our resident out-the-door outdoor adventurer, discusses the process, challenges and rewards of learning to ride a bike as an adult. This adventure culminated in her participating in Vancouver’s Bike to Work week for the first time. 

I just never learned.

It’s not for lack of trying, but I never could master anything with two wheels.  Four wheels? Sure. No problem. But two? Now that was just asking for trouble.

Like a lot of kids, I got my first bike on my fifth birthday.  She was a hot pink Huffy Miss with rainbow handlebar streamers, sparkly spoke beads and a bulbous, black bike horn.  It was love at first sight. Continue reading

Lee Cation: Longboarding, Design and Motivation.


Lee Cation: Longboarding, Design and Motivation.

If Ernest Hemingway were alive today, we believe he would rethink his list of the three sports worth doing. He’d definitely keep mountaineering on there, but he would most likely drop bull fighting for downhill longboarding. Leaning into speeds of up to 120km/h while maintaining control takes both skill and excellent gear. Innate caught up with Lee Cation, one of the early proponents of longboarding, to learn about where the sport is going, the importance of design to longboarders and the soul behind his motivation. Continue reading

Your Body. Your Choices: Health Isn’t a Quick Fix.


Founder of Foodie Underground and Innate blog contributor Anna Brones discusses how to make healthier food and lifestyle choices in the quick fix, fast food world.

When it comes to being healthy, we want a quick fix.

The problem is that we often equate the word “healthy” with body image. When we’re inundated with images of trim and tan models all day long, “skinny” comes to mean “healthy.” Intellectually a lot of us are aware that our shape and size isn’t necessarily the best indicator of overall health, but it’s a hard image to let go of.

Continue reading